Bits & Pretzels 2026
AI, Human Complexity, and Putting Startup Carinthia on the Map
Munich was buzzing this September, and Pouriya and I had the privilege of representing Startup Carinthia as a delegation at Bits & Pretzels 2026. Joining 7,500 founders, investors, and industry leaders, we dove straight into three days of intensive masterclasses, high-stakes networking, and the legendary Oktoberfest finale. Beyond the sheer scale of Europe’s leading founders festival, it was the depth of the conversations – anchored by this year’s theme, “Human After All” – that truly stood out.
The Human Element & The Power of Curiosity
In a tech landscape dominated by generative AI, the overarching message was a refreshing pivot back to the people building the tech. Trevor Noah, in conversation with Joko Winterscheidt during a session titled “The Price of the Spotlight & The Power of Wit,” perfectly captured this balance.
Noah reminded the audience that while technology evolves rapidly, we shouldn’t allow fear to determine how we move forward.

On the psychological realities of being a founder, he offered a grounding perspective: a gift is always your curse, and imposter syndrome is something you should actually expect to have.
Critical Thinking and Europe’s AI Opportunity
Former Google CEO Eric Schmidt brought a sharp, macro perspective to the stage, pointing to a fundamental shift in how we prepare the next generation. “The most important thing kids have to learn nowadays is to learn how to think,” Schmidt emphasized. This resonated deeply with our mission in Carinthia, where we are already actively championing this shift in education. For example, during the Youth Entrepreneurship Week (Entrepreneurshipwoche), local students spend intensive days developing their own projects, learning how to recognize opportunities, and solving real-world problems. We also see this philosophy thriving in Carinthian schools. The CreaVita Montessori-Privatschule in Klagenfurt or the de La Tour Schulen, these students are actively developing critical self-competence and learning how to formulate answers to future challenges.

Tactical Realities: From Mindset to Cap Tables
Building a company requires a relentless mindset. A quote from Olympic skier Eileen Gu shown during the event perfectly encapsulated the required founder mentality: “I train like I’ve never won, and I compete like I’ve never lost.”
That rigorous preparation is exactly what investors are looking for. In a masterclass on getting investment-ready, the stark reality of investor due diligence was laid out perfectly: “You tidy the living room, they check the cellar.” While an equity story can be spun up in just two weeks, the crucial underlying evidence – your data foundation, historic financials, founder dependency, and internal systems – takes years to build.

Bringing the Magic Home: Startup Carinthia as Community Leads
Pouriya and I didn’t just travel to Munich to listen; we went to put the Carinthian startup ecosystem on the radar. Armed with our printed Carinthian Startup Ecosystem map, we showcased the density and strength of our region directly to international founders and investors across the networking tables.

But our involvement goes far beyond a three-day festival.
We are incredibly proud to announce that Pouriya and I are officially taking on the role of Bits & Pretzels Community Leads for our region.
What does this mean for Startup Carinthia? It means we are bringing the Bits & Pretzels ecosystem directly to you. As Community Leads, we hold regional ownership and are committed to hosting 4 to 6 high-quality, net-zero events per year (with 3 to 4 events rolling out before the next Bits & Pretzels).
Our mission for these local events is straightforward and aligned with the overarching Bits & Pretzels values:
- Hyper Founder-Focused: Founders will always be at the center, with the ecosystem built around them.
- Mission-Driven: We are unashamedly Pro Founder, Pro Innovation, and Pro Europe.
- Locally Relevant: We aren’t just hosting mixers; we aim to solve actual problems and hold ourselves to strict professional standards.
- Inclusion: We prioritize founders, but we firmly believe that no human is above the other.
By stepping into this role, we unlock a massive powerhouse of support, align with a globally recognized “love brand” that opens doors, and ensure our region remains deeply connected to the broader European network.
Bits & Pretzels 2026 proved that while AI is accelerating at breakneck speed, the foundational pillars of business—critical thinking, resilient governance, and genuine human connection—remain the true differentiators. We are excited to build on this momentum right here at home.





